Adidas by Stella McCartney

Stella McCartney began her collaboration with Adidas in spring/summer 2005. The designer’s latest collection for Adidas was showcased in five very impressive sections, where synchronised swimming, aerial yoga, running and spinning classes and studio workouts were taking place.

“It’s very much to inspire people to have pride in themselves, their performance, to push themselves,” explained McCartney. “It’s really exciting during London Fashion Week to be able to showcase it with sports performers.”

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